Blue Ocean Strategy Expanded Edition

Argues against common competitive practices while outlining recommendations based on the creation of untapped market spaces with growth potential.

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  • Author : W. Chan Kim
  • Publisher : Harvard Business Review Press
  • Pages : 256 pages
  • ISBN : 1625274491
  • Rating : 4/5 from 4 reviews
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Red Ocean Traps (Harvard Business Review Classics)

Red Ocean Traps (Harvard Business Review Classics)
  • Author : W. Chan Kim,Renée A. Mauborgne
  • Publisher : Harvard Business Review Classi
  • Release : 20 June 2017
GET THIS BOOKRed Ocean Traps (Harvard Business Review Classics)

As established markets become less profitable, companies increasingly need to find ways to create and capture new markets. Despite much investment and commitment, most firms struggle to do this. What, exactly, is getting in their way? The authors of the best-selling book Blue Ocean Strategy have spent over a decade exploring that question. They have seen that the trouble lies in managers' mental models--ingrained assumptions and theories about the way the world works. Though these models may work perfectly well

Blue Ocean Shift

Blue Ocean Shift
  • Author : W. Chan Kim,Renee Mauborgne
  • Publisher : Hachette Books
  • Release : 26 September 2017
GET THIS BOOKBlue Ocean Shift

NEW YORK TIMES BESTSELLER #1 WALL STREET JOURNAL BESTSELLER USA TODAY BESTSELLER BLUE OCEAN SHIFT is the essential follow up to Blue Ocean Strategy, the classic and 3.6 million copy global bestseller by world-renowned professors W. Chan Kim and Renee Mauborgne. Drawing on more than a decade of new work, Kim and Mauborgne show you how to move beyond competing, inspire your people's confidence, and seize new growth, guiding you step-by-step through how to take your organization from a red ocean crowded

Blue Ocean Strategy, Expanded Edition

Blue Ocean Strategy, Expanded Edition
  • Author : W. Chan Kim,Renée A. Mauborgne
  • Publisher : Harvard Business Review Press
  • Release : 20 January 2014
GET THIS BOOKBlue Ocean Strategy, Expanded Edition

OVER 4 MILLION COPIES SOLD WALL STREET JOURNAL AND BUSINESSWEEK BESTSELLER RECOGNIZED AS ONE OF THE MOST ICONIC AND IMPACTFUL STRATEGY BOOKS EVER WRITTEN The global phenomenon that has sold over 4 million copies, is published in a record-breaking 46 languages and is a bestseller across five continents--now updated and expanded with new content. Named by Fast Company as one of the most influential leadership books in its Leadership Hall of Fame. A strategy classic. In this perennial bestseller, embraced by organizations and

Blue Ocean Leadership (Harvard Business Review Classics)

Blue Ocean Leadership (Harvard Business Review Classics)
  • Author : W. Chan Kim,Renée A. Mauborgne
  • Publisher : Harvard Business Review Press
  • Release : 30 May 2017
GET THIS BOOKBlue Ocean Leadership (Harvard Business Review Classics)

Ten years ago, world-renowned professors W. Chan Kim and Renee Mauborgne broke ground by introducing "blue ocean strategy," a new model for discovering uncontested markets that are ripe for growth. In this bound version of their bestselling Harvard Business Review classic article, they apply their concepts and tools to what is perhaps the greatest challenge of leadership: closing the gulf between the potential and the realized talent and energy of employees. Research indicates that this gulf is vast: According to

Blue Ocean Strategy

Blue Ocean Strategy
  • Author : W. Chan Kim,Renée Mauborgne
  • Publisher : Unknown Publisher
  • Release : 08 November 2016
GET THIS BOOKBlue Ocean Strategy

"Presents a systematic approach to making the competition irrelevant and outlines principles and tools any organization can use to create and capture their own blue oceans."Book jacket.

The W. Chan Kim and Renée Mauborgne Blue Ocean Strategy Reader

The W. Chan Kim and Renée Mauborgne Blue Ocean Strategy Reader
  • Author : W. Chan Kim,Renée A. Mauborgne
  • Publisher : Harvard Business Review Press
  • Release : 24 January 2017
GET THIS BOOKThe W. Chan Kim and Renée Mauborgne Blue Ocean Strategy Reader

The best of W. Chan Kim and Renée Mauborgne’s articles on blue ocean strategy, all in one place. The seminal book Blue Ocean Strategy has sold over 4 million copies globally and is in print in 46 languages. But much of W. Chan Kim and Renée Mauborgne’s work on creating new market spaces was originally published in the pages of Harvard Business Review. This book brings the best of those articles together all in one place. Piece by

Good Strategy, Bad Strategy

Good Strategy, Bad Strategy
  • Author : Richard P. Rumelt
  • Publisher : Crown Books
  • Release : 09 August 2022
GET THIS BOOKGood Strategy, Bad Strategy

Argues that a manager's central responsibility is to create and implement strategies, challenges popular motivational practices, and shares anecdotes discussing how to enable action-oriented plans for real-world results.

Playing to Win

Playing to Win
  • Author : Alan G. Lafley,Roger L. Martin
  • Publisher : Harvard Business Press
  • Release : 09 August 2022
GET THIS BOOKPlaying to Win

Explains how companies must pinpoint business strategies to a few critically important choices, identifying common blunders while outlining simple exercises and questions that can guide day-to-day and long-term decisions.

Blue Ocean Strategy with Harvard Business Review Classic Article “Red Ocean Traps” (2 Books)

Blue Ocean Strategy with Harvard Business Review Classic Article “Red Ocean Traps” (2 Books)
  • Author : W. Chan Kim,Renée A. Mauborgne
  • Publisher : Harvard Business Press
  • Release : 27 June 2017
GET THIS BOOKBlue Ocean Strategy with Harvard Business Review Classic Article “Red Ocean Traps” (2 Books)

Chart a path to creating uncontested market space and winning the future. This collection of work by globally preeminent management thinkers W. Chan Kim and Renée Mauborgne brings together their perennial bestseller book Blue Ocean Strategy with their classic articles “Blue Ocean Leadership” and “Red Ocean Traps.” Blue Ocean Strategy, the global phenomenon that has sold over 4 million copies and is recognized as one of the most iconic and impactful strategy books ever written, argues that cutthroat competition results

Analytics at Work

Analytics at Work
  • Author : Thomas H. Davenport,Jeanne G. Harris,Robert Morison
  • Publisher : Harvard Business Press
  • Release : 09 August 2022
GET THIS BOOKAnalytics at Work

As a follow-up to the successful Competing on Analytics, authors Tom Davenport, Jeanne Harris, and Robert Morison provide practical frameworks and tools for all companies that want to use analytics as a basis for more effective and more profitable decision making. Regardless of your company's strategy, and whether or not analytics are your company's primary source of competitive differentiation, this book is designed to help you assess your organization's analytical capabilities, provide the tools to build these capabilities, and put

Creating the Perfect Design Brief

Creating the Perfect Design Brief
  • Author : Peter L. Phillips
  • Publisher : Simon and Schuster
  • Release : 01 July 2012
GET THIS BOOKCreating the Perfect Design Brief

In the only book of its kind, now revised and updated with the latest research on the topic, veteran design consultant Peter L. Phillips offers the tools for success gained from nearly thirty years of developing corporate and brand identity programs. Readers will discover the most effective formats for design briefs, how to structure the best possible team, what distinguishes a great design brief from an adequate one, how to use the brief in project tracking, as a measuring tool,

Your Next Five Moves

Your Next Five Moves
  • Author : Patrick Bet-David
  • Publisher : Simon and Schuster
  • Release : 18 August 2020
GET THIS BOOKYour Next Five Moves

From the creator of Valuetainment, the #1 YouTube channel for entrepreneurs, and “one of the most exciting thinkers” (Ray Dalio, author of Principles) in business today, comes a practical and effective guide for thinking more clearly and achieving your most audacious professional goals. Both successful entrepreneurs and chess grandmasters have the vision to look at the pieces in front of them and anticipate their next five moves. In this book, Patrick Bet-David “helps entrepreneurs understand exactly what they need to do

Start at the End

Start at the End
  • Author : Matt Wallaert
  • Publisher : Penguin
  • Release : 11 June 2019
GET THIS BOOKStart at the End

Nudge meets Hooked in a practical approach to designing products and services that change behavior, from what we buy to how we work. Deciding what to create at modern companies often looks like an episode of Mad Men: people throw ideas around until one sounds sexy enough to execute and then they scale it to everyone. The result? Companies overspend on marketing to drive engagement with products and services that people don't want and won't help them be happier and

Blue Ocean Strategy with Harvard Business Review Classic Article “Blue Ocean Leadership” (2 Books)

Blue Ocean Strategy with Harvard Business Review Classic Article “Blue Ocean Leadership” (2 Books)
  • Author : W. Chan Kim,Renée A. Mauborgne
  • Publisher : Harvard Business Press
  • Release : 27 June 2017
GET THIS BOOKBlue Ocean Strategy with Harvard Business Review Classic Article “Blue Ocean Leadership” (2 Books)

Chart a path to creating uncontested market space and winning the future. This collection of work by globally preeminent management thinkers W. Chan Kim and Renée Mauborgne brings together their perennial bestseller book Blue Ocean Strategy with their classic article “Blue Ocean Leadership.” Blue Ocean Strategy, the global phenomenon that has sold over 4 million copies and is recognized as one of the most iconic and impactful strategy books ever written, argues that cutthroat competition results in nothing but a