Brainstorming and Beyond

Brainstorming and Beyond describes the techniques for generating ideas verbally, in writing, or through sketches. The first chapter focuses on brainstorming, the foundation method for ideation, which is a complex social process building off of social psychology principles, motivational constructs, and corporate culture. Brainstorming is commonly portrayed as an easy way to generate ideas, but in reality, it is a complex social process that is often flawed in ways that are not self-evident. Chapter 2 discusses Brainwriting, which is a variation on brainstorming in which each person writes ideas down on paper and then passes the paper to a new person who reads the first set of ideas and adds new ones. Since there is no group shouting out of ideas, strong facilitation skills are not required, and more often than not, Brainwriting results greatly exceed those of group brainstorming in a shorter time because ideas are generated in a parallel, rather than serial, fashion. Brainwriting is useful when time is limited, groups are hostile, or you are dealing with a culture where shouting out wild or divergent ideas might be difficult. Finally, in Chapter 3, readers learn about Braindrawing, a method of visual brainstorming that helps practitioners generate ideas for icons, other graphics, user interface layouts, or Web page designs. Each of these methods provides readers with ways to generate, present, and evaluate ideas so they can begin building a strong foundation for product success. Learn the proper techniques for generating ideas with limited time, hostile audiences, and limited facilitation support Explores efficient processes for analyzing the value of ideas Examines ways to generate visual as well as textual ideas

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  • Author : Chauncey Wilson
  • Publisher : Newnes
  • Pages : 84 pages
  • ISBN : 012407166X
  • Rating : 4/5 from 21 reviews
CLICK HERE TO GET THIS BOOKBrainstorming and Beyond

Brainstorming and Beyond

Brainstorming and Beyond
  • Author : Chauncey Wilson
  • Publisher : Newnes
  • Release : 22 January 2013
GET THIS BOOKBrainstorming and Beyond

Brainstorming and Beyond describes the techniques for generating ideas verbally, in writing, or through sketches. The first chapter focuses on brainstorming, the foundation method for ideation, which is a complex social process building off of social psychology principles, motivational constructs, and corporate culture. Brainstorming is commonly portrayed as an easy way to generate ideas, but in reality, it is a complex social process that is often flawed in ways that are not self-evident. Chapter 2 discusses Brainwriting, which is a variation

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  • Author : Phil McKinney
  • Publisher : Hachette Books
  • Release : 07 February 2012
GET THIS BOOKBeyond the Obvious

The Killer Questions Your Company Should Be Asking Generating and executing great ideas is the key to staying ahead in a rapidly changing world. It seems so basic. Why is it so hard to actually get right? According to innovation expert Phil McKinney, the real problem is that we're teaching people to ask the wrong questions about their businesses--or none at all. There has to be a better way. In Beyond the Obvious, McKinney will help you use his proven

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  • Publisher : Springer Nature
  • Release : 25 September 2019
GET THIS BOOKComputer-Supported Collaborative Chinese Second Language Learning

This book explores the implementation of an online representational tool, GroupScribbles, in Chinese-as-a-second-language classrooms from primary school to secondary school. It demonstrates the effectiveness of combining online representational tools with face-to-face classroom learning, and provides a workable approach to analysing interactions interweaving social and cognitive dimensions, which take place in the networked classroom. A series of suggestions regarding networked second language learning will help educators effectively implement information and communication technology tools in the classroom.

The Senses

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  • Author : Ellen Lupton,Andrea Lipps
  • Publisher : Chronicle Books
  • Release : 24 July 2018
GET THIS BOOKThe Senses

A powerful reminder to anyone who thinks design is primarily a visual pursuit, The Senses accompanies a major exhibition at the Cooper-Hewitt Smithsonian Design Museum that explores how space, materials, sound, and light affect the mind and body. Learn how contemporary designers, including Petra Blaisse, Bruce Mau, Malin+Goetz and many others, engage sensory experience. Multisensory design can solve problems and enhance life for everyone, including those with sensory disabilities. Featuring thematic essays on topics ranging from design for the

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  • Author : Daniel Reimold
  • Publisher : Routledge
  • Release : 26 June 2013
GET THIS BOOKJournalism of Ideas

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Brainstorm

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  • Author : Eric Maisel, PhD,Ann Maisel
  • Publisher : New World Library
  • Release : 24 September 2010
GET THIS BOOKBrainstorm

It’s true: a mind is a terrible thing to waste. Yet that’s what we do when we spend our weekend — and neurons — reliving a workplace squabble, spend a family visit chewing over childhood issues, or spend hours beating ourselves up when someone brings one of our own long-held (but never worked on) ideas to fruition. This kind of obsessing gets us, like a hamster on a wheel, nowhere. But as noted creativity expert Eric Maisel asserts, obsessing productively

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  • Author : Roger Fisher,William Ury,Bruce Patton
  • Publisher : Houghton Mifflin Harcourt
  • Release : 06 May 1991
GET THIS BOOKGetting to Yes

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Your Creative Power

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  • Author : Alex Osborn
  • Publisher : Read Books Ltd
  • Release : 16 April 2013
GET THIS BOOKYour Creative Power

Many of the earliest books, particularly those dating back to the 1900s and before, are now extremely scarce and increasingly expensive. We are republishing these classic works in affordable, high quality, modern editions, using the original text and artwork.

Me, Myself & Ideas

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  • Author : Carrie Anton,Jessica Nordskog
  • Publisher : Andrews McMeel Publishing
  • Release : 30 April 2019
GET THIS BOOKMe, Myself & Ideas

An essential resource for any self-employed, freelance, or work-from-home professional, Me, Myself & Ideas offers tips, tools, and a host of exercises aimed at crushing mental blocks and forging ahead with creative solutions. Whether you're stuck on a logistical problem or experiencing a creative dry spell, the activities in this book are sure to get you thinking (and creating) in new and powerful ways.

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  • Author : Vijay Govindarajan,Chris Trimble
  • Publisher : St. Martin's Press
  • Release : 24 September 2013
GET THIS BOOKBeyond the Idea

The New York Times bestselling authors of Reverse Innovation and How Stella Saved the Farm distill more than a decade of exclusive research into one short, powerful, action-oriented book. Companies stumble when they imagine that innovation is mostly about ideas. The reality is that ideas are only beginnings. Indeed, even a company with the world's best idea still faces a devilish challenge: it must build the business of tomorrow without endangering the business of today. Vijay Govindarajan and Chris Trimble

Creative Workshop

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  • Author : David Sherwin
  • Publisher : HOW Books
  • Release : 24 November 2010
GET THIS BOOKCreative Workshop

Have you ever struggled to complete a design project on time? Or felt that having a tight deadline stifled your capacity for maximum creativity? If so, then this book is for you. Within these pages, you'll find 80 creative challenges that will help you achieve a breadth of stronger design solutions, in various media, within any set time period. Exercises range from creating a typeface in an hour to designing a paper robot in an afternoon to designing web pages and

User Experience Re-Mastered

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  • Author : Chauncey Wilson
  • Publisher : Morgan Kaufmann
  • Release : 11 September 2009
GET THIS BOOKUser Experience Re-Mastered

User Experience Re-Mastered: Your Guide to Getting the Right Design provides an understanding of key design and development processes aimed at enhancing the user experience of websites and web applications. The book is organized into four parts. Part 1 deals with the concept of usability, covering user needs analysis and card sorting—a tool for shaping information architecture in websites and software applications. Part 2 focuses on idea generation processes, including brainstorming; sketching; persona development; and the use of prototypes to validate

Hatch!

Hatch!
  • Author : C. McNair Wilson
  • Publisher : Unknown Publisher
  • Release : 15 September 2012
GET THIS BOOKHatch!

McNair Wilson's "7 Agreements of Brainstorming" have been assisting organizations from Apple, Inc. to the Salvation Army to design, create, plan, develop ... anything. Behind it all is great team-building tool that has literally changed the culture at scores of McNair's clients--including aerospace companies that have objects currently orbiting the planet. --from publisher description