Hooked

How do successful companies create products people can't put down? Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us? Nir Eyal answers these questions (and many more) by explaining the "Hook Model" -- a four steps process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back over and over again, without depending on costly advertising or aggressive messaging. Hooked is based on Eyal’s years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a startup founder – not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, startup founders, and anyone who seeks to understand how products influence our behavior.

Produk Detail:

  • Author : Nir Eyal
  • Publisher : Penguin Canada
  • Pages : 256 pages
  • ISBN : 014319352X
  • Rating : 4/5 from 6 reviews
CLICK HERE TO GET THIS BOOKHooked

Hooked

Hooked
  • Author : Nir Eyal
  • Publisher : Penguin Canada
  • Release : 04 November 2014
GET THIS BOOKHooked

How do successful companies create products people can't put down? Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us? Nir Eyal answers these questions (and many more) by explaining the "Hook Model" -- a four steps process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate

Hooked

Hooked
  • Author : Nir Eyal
  • Publisher : Penguin
  • Release : 04 November 2014
GET THIS BOOKHooked

Revised and Updated, Featuring a New Case Study How do successful companies create products people can’t put down? Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us? Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “

Hooked

Hooked
  • Author : Nir Eyal
  • Publisher : Penguin UK
  • Release : 04 November 2014
GET THIS BOOKHooked

Nir Eyal reveals how successful companies create products people can't put down - and shows how you can do it too. INTERNATIONAL BESTSELLER WITH OVER 200,000 COPIES SOLD WORLDWIDE Based on years of research, consulting, and practical experience, Hooked: * Shows how to create user habits that stick * Includes practical insights and riveting examples, from the iPhone to Twitter, Pinterest and the Bible App * Explains how products influence our behaviour 'A must-read for everyone who cares about driving customer engagement' Eric Ries,

Hooked

Hooked
  • Author : Nir Eyal,Ryan Hoover
  • Publisher : Portfolio
  • Release : 17 June 2021
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Outlines a model for innovating engaging products that encourage profitable customer behavior without costly advertising or aggressive messaging, drawing on the author's experiences as a startup founder to identify specific actionable steps.

Hooked

Hooked
  • Author : Joe S. McIlhaney, Jr.,Freda McKissic Bush
  • Publisher : Moody Publishers
  • Release : 01 August 2008
GET THIS BOOKHooked

Society tells us that sex is an act of self-expression, a personal choice for physical pleasure that can be summed up in the ubiquitous phrase: “hooking up". Millions of American teenagers and young adults are finding that the psychological baggage of such behavior is having a real and lasting impact on their lives. They are discovering that “hooking up” is the easy part, but “unhooking” from the bonds of a sexual relationship can have serious consequences. A practical look into

Salt Sugar Fat

Salt Sugar Fat
  • Author : Michael Moss
  • Publisher : Signal
  • Release : 26 February 2013
GET THIS BOOKSalt Sugar Fat

From a Pulitzer Prize-winning investigative reporter at The New York Times comes the troubling story of the rise of the processed food industry -- and how it used salt, sugar, and fat to addict us. Salt Sugar Fat is a journey into the highly secretive world of the processed food giants, and the story of how they have deployed these three essential ingredients, over the past five decades, to dominate the North American diet. This is an eye-opening book that

Geometric Hooked Rugs

Geometric Hooked Rugs
  • Author : Gail Dufresne
  • Publisher : Ampry Publishing, LLC
  • Release : 17 June 2021
GET THIS BOOKGeometric Hooked Rugs

Geometric hooked rugs may look simple, but they are a challenge to do well. Well-known rug designer Gail Dufresne explains the elements and principles of design, including balance and unity, repetition, proportion, and movement. Learn how to color-plan your geometric rug, including how to use color values effectively. The author describes her signature look of superimposing figures on top of complex geometric backgrounds. The book is full of tips and techniques for dyeing the wool, finishing the rug, and designing

Hooked

Hooked
  • Author : Gabrielle Dolan,Yamini Naidu
  • Publisher : John Wiley & Sons
  • Release : 30 September 2013
GET THIS BOOKHooked

Demonstrates how to build and utilize storytelling skills to engage and inspire work teams, attract new clients and adopt more productive strategies, sharing illustrative case stories and helpful advice while providing organizational lists, business models and worksheets. Original.

Hooked

Hooked
  • Author : Catherine Greenman
  • Publisher : Delacorte Books for Young Readers
  • Release : 09 August 2011
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Thea Galehouse has always known how to take care of herself. With a flighty club-owner mom and a standoffish, recovering-alcoholic dad, Thea has made her own way in her hometown of New York, attending the prestigious and competitive Stuyvesant High School. But one chat with Will, a handsome and witty senior, and she's a goner—completely hooked on him and unable to concentrate on anything else. Always worried that she loves Will more than he loves her, Thea is pleasantly

Hooked on Cats

Hooked on Cats
  • Author : Joan Moshimer
  • Publisher : Stackpole Books
  • Release : 17 June 1991
GET THIS BOOKHooked on Cats

For many years Joan Moshimer has led the way in brilliant rug-hooking artistry. In Hooked on Cats she teaches beginning and experienced rug hookers to focus their creativity on the irresistible cat. Her detailed patterns and helpful hints will enable you to capture the bewitching grace and adorable expressions of felines in the rug-hooking medium. Book jacket.

The Meat Hook Meat Book

The Meat Hook Meat Book
  • Author : Tom Mylan
  • Publisher : Artisan Books
  • Release : 20 May 2014
GET THIS BOOKThe Meat Hook Meat Book

From the owner of Brooklyn’s beloved Meat Hook comes “a butchery book you’ll actually use” full of stories, practical tips and more than 60 recipes (Bon Appétit). Buying large, unbutchered pieces of meat from a local farm or butcher shop means knowing where and how your food was raised, and getting better quality at a better price. It means getting what you want, not just what a grocery store puts out for sale?and tailoring your cuts to

Hooked

Hooked
  • Author : Lonny Shavelson
  • Publisher : The New Press
  • Release : 01 November 2002
GET THIS BOOKHooked

A study of the modern drug rehabilitation system follows the struggles of five addicts as they make their way through the complex maze of drug treatment and calls for an integrated approach that treats the root causes of drug abuse.

Hooked

Hooked
  • Author : Brenda Rothert
  • Publisher : Loveswept
  • Release : 06 December 2016
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From the author of the On the Line and Fire on Ice hockey romance series comes a sultry standalone novel featuring a brooding NHL player who’s hell on skates—and the no-nonsense woman who forces him to clean up his act. Miranda: Even though I’m broke, putting myself through college, and working two jobs, I’m trying to make the best of it. Meanwhile, Jake Birch, hockey’s hottest bad boy, lives in a luxury hotel in downtown

Hooked Boss

Hooked Boss
  • Author : Hibiscus blossomed in 1980
  • Publisher : 香港将门信息科技有限公司
  • Release : 17 June 2021
GET THIS BOOKHooked Boss

Su Qing who had been cheated by her boyfriend then got drunk at a bar. To take revenge, she grabbed a man randomly and took him to the room. After a crazy night, Su Qing found the strange man was a super handsome guy the next morning. Shy and shocked, Su Qing ran away after leaving 150 RMB and scorning the man of his poor bed skills. However, she never thought the story would become so dramatic as the next day,

Hooked on Murder

Hooked on Murder
  • Author : Betty Hechtman
  • Publisher : Penguin
  • Release : 17 June 2021
GET THIS BOOKHooked on Murder

When Molly Pink, a bookstore event coordinator, is accused of murdering the leader of the weekly crochet group at Shedd & Royal Books and More, she, while unraveling the clues, decides to take up crocheting to catch the real killer. Original.