Measuring the User Experience

Measuring the User Experience was the first book that focused on how to quantify the user experience. Now in the second edition, the authors include new material on how recent technologies have made it easier and more effective to collect a broader range of data about the user experience. As more UX and web professionals need to justify their design decisions with solid, reliable data, Measuring the User Experience provides the quantitative analysis training that these professionals need. The second edition presents new metrics such as emotional engagement, personas, keystroke analysis, and net promoter score. It also examines how new technologies coming from neuro-marketing and online market research can refine user experience measurement, helping usability and user experience practitioners make business cases to stakeholders. The book also contains new research and updated examples, including tips on writing online survey questions, six new case studies, and examples using the most recent version of Excel. Learn which metrics to select for every case, including behavioral, physiological, emotional, aesthetic, gestural, verbal, and physical, as well as more specialized metrics such as eye-tracking and clickstream data Find a vendor-neutral examination of how to measure the user experience with web sites, digital products, and virtually any other type of product or system Discover in-depth global case studies showing how organizations have successfully used metrics and the information they revealed Companion site, www.measuringux.com, includes articles, tools, spreadsheets, presentations, and other resources to help you effectively measure the user experience

Produk Detail:

  • Author : William Albert
  • Publisher : Newnes
  • Pages : 320 pages
  • ISBN : 0124157920
  • Rating : 4/5 from 21 reviews
CLICK HERE TO GET THIS BOOKMeasuring the User Experience

Measuring the User Experience

Measuring the User Experience
  • Author : William Albert,Thomas Tullis
  • Publisher : Newnes
  • Release : 23 May 2013
GET THIS BOOKMeasuring the User Experience

Measuring the User Experience was the first book that focused on how to quantify the user experience. Now in the second edition, the authors include new material on how recent technologies have made it easier and more effective to collect a broader range of data about the user experience. As more UX and web professionals need to justify their design decisions with solid, reliable data, Measuring the User Experience provides the quantitative analysis training that these professionals need. The second

Measuring the User Experience

Measuring the User Experience
  • Author : Bill Albert,Tom Tullis
  • Publisher : Morgan Kaufmann
  • Release : 08 February 2022
GET THIS BOOKMeasuring the User Experience

Measuring the User Experience: Collecting, Analyzing, and Presenting UX Metrics, Third Edition provides the quantitative analysis training that students and professionals need. This book presents an update on the first resource that focused on how to quantify user experience. Now in its third edition, the authors have expanded on the area of behavioral and physiological metrics, splitting that chapter into sections that cover eye-tracking and measuring emotion. The book also contains new research and updated examples, several new case studies,

Quantifying the User Experience

Quantifying the User Experience
  • Author : Jeff Sauro,James R Lewis
  • Publisher : Elsevier
  • Release : 16 March 2012
GET THIS BOOKQuantifying the User Experience

Quantifying the User Experience: Practical Statistics for User Research offers a practical guide for using statistics to solve quantitative problems in user research. Many designers and researchers view usability and design as qualitative activities, which do not require attention to formulas and numbers. However, usability practitioners and user researchers are increasingly expected to quantify the benefits of their efforts. The impact of good and bad designs can be quantified in terms of conversions, completion rates, completion times, perceived satisfaction, recommendations,

Practical Web Analytics for User Experience

Practical Web Analytics for User Experience
  • Author : Michael Beasley
  • Publisher : Newnes
  • Release : 21 June 2013
GET THIS BOOKPractical Web Analytics for User Experience

Practical Web Analytics for User Experience teaches you how to use web analytics to help answer the complicated questions facing UX professionals. Within this book, you'll find a quantitative approach for measuring a website's effectiveness and the methods for posing and answering specific questions about how users navigate a website. The book is organized according to the concerns UX practitioners face. Chapters are devoted to traffic, clickpath, and content use analysis, measuring the effectiveness of design changes, including A/B

Beyond the Usability Lab

Beyond the Usability Lab
  • Author : William Albert,Thomas Tullis,Donna Tedesco
  • Publisher : Morgan Kaufmann
  • Release : 21 December 2009
GET THIS BOOKBeyond the Usability Lab

Usability testing and user experience research typically take place in a controlled lab with small groups. While this type of testing is essential to user experience design, more companies are also looking to test large sample sizes to be able compare data according to specific user populations and see how their experiences differ across user groups. But few usability professionals have experience in setting up these studies, analyzing the data, and presenting it in effective ways. Online usability testing offers

Benchmarking the User Experience

Benchmarking the User Experience
  • Author : Jeff Sauro
  • Publisher : Measuringu Press
  • Release : 25 June 2018
GET THIS BOOKBenchmarking the User Experience

"This is a practical book about how to measure the user experience of websites, software, mobile apps, products, or just anything people use. This book is for UX researchers, designers, product owners, or anyone that has a vested interest in improving experience of websites and products"--Introduction.

User Experience Questionnaires

User Experience Questionnaires
  • Author : Martin Schrepp
  • Publisher : Unknown Publisher
  • Release : 11 April 2021
GET THIS BOOKUser Experience Questionnaires

A good user experience is extremely important for the success of an interactive product. It is therefore important for the design and improvement of the product to be able to measure this aspect. Different users often have strongly diverging opinions about the user experience of a product. Because questionnaires allow data to be collected from large samples with little effort, they are a very popular and widely used method for quantifying the user experience.This book is intended to help

It's Our Research

It's Our Research
  • Author : Tomer Sharon
  • Publisher : Elsevier
  • Release : 21 March 2012
GET THIS BOOKIt's Our Research

It’s Our Research: Getting Stakeholder Buy-in for User Experience Research Projects discusses frameworks, strategies, and techniques for working with stakeholders of user experience (UX) research in a way that ensures their buy-in. This book consists of six chapters arranged according to the different stages of research projects. Topics discussed include the different roles of business, engineering, and user-experience stakeholders; identification of research opportunities by developing empathy with stakeholders; and planning UX research with stakeholders. The book also offers ways

Successful User Experience: Strategies and Roadmaps

Successful User Experience: Strategies and Roadmaps
  • Author : Elizabeth Rosenzweig
  • Publisher : Morgan Kaufmann
  • Release : 03 August 2015
GET THIS BOOKSuccessful User Experience: Strategies and Roadmaps

Successful User Experience: Strategy and Roadmaps provides you with a hands-on guide for pulling all of the User Experience (UX) pieces together to create a strategy that includes tactics, tools, and methodologies. Leveraging material honed in user experience courses and over 25 years in the field, the author explains the value of strategic models to refine goals against available data and resources. You will learn how to think about UX from a high level, design the UX while setting goals for

Understanding Your Users

Understanding Your Users
  • Author : Kathy Baxter,Catherine Courage,Kelly Caine
  • Publisher : Morgan Kaufmann
  • Release : 20 May 2015
GET THIS BOOKUnderstanding Your Users

This new and completely updated edition is a comprehensive, easy-to-read, "how-to" guide on user research methods. You'll learn about many distinct user research methods and also pre- and post-method considerations such as recruiting, facilitating activities or moderating, negotiating with product developments teams/customers, and getting your results incorporated into the product. For each method, you'll understand how to prepare for and conduct the activity, as well as analyze and present the data - all in a practical and hands-on way.

Global UX

Global UX
  • Author : Whitney Quesenbery,Daniel Szuc
  • Publisher : Elsevier
  • Release : 01 November 2011
GET THIS BOOKGlobal UX

Protocols exist in the field of user experience, but in light of the challenges faced by globalization, you must now incorporate new methodologies and best practices to analyze, test, design, and evaluate products that take into account a multinational user base. Current UX books and resources don't focus on the unique challenges of creating usable, well-designed products and services in light of varying cultures, technology, and breadth of audience. Challenges you may face on a daily level include: Policies, practices

User Experience Re-Mastered

User Experience Re-Mastered
  • Author : Chauncey Wilson
  • Publisher : Morgan Kaufmann
  • Release : 11 September 2009
GET THIS BOOKUser Experience Re-Mastered

User Experience Re-Mastered: Your Guide to Getting the Right Design provides an understanding of key design and development processes aimed at enhancing the user experience of websites and web applications. The book is organized into four parts. Part 1 deals with the concept of usability, covering user needs analysis and card sorting—a tool for shaping information architecture in websites and software applications. Part 2 focuses on idea generation processes, including brainstorming; sketching; persona development; and the use of prototypes to validate

Communicating the UX Vision

Communicating the UX Vision
  • Author : Martina Schell,James O'Brien
  • Publisher : Morgan Kaufmann
  • Release : 19 February 2015
GET THIS BOOKCommunicating the UX Vision

This book identifies the 13 main challenges designers face when they talk about their work and provides communication strategies so that a better design, not a louder argument, is what makes it into the world. It is a fact that we all want to put great design into the world, but no product ever makes it out of the building without rounds of reviews, feedback, and signoff. As an interaction or UX designer, you’ve felt the general trend toward faster

Engineering Psychology and Cognitive Ergonomics

Engineering Psychology and Cognitive Ergonomics
  • Author : Don Harris
  • Publisher : Springer
  • Release : 06 June 2014
GET THIS BOOKEngineering Psychology and Cognitive Ergonomics

This book constitutes the refereed proceedings of the 11th International Conference on Engineering Psychology and Cognitive Ergonomics, EPCE 2014, held as part of the 16th International Conference on Human-Computer Interaction, HCII 2014, held in Heraklion, Greece, in June 2014, jointly with 13 other thematically similar conferences. The total of 1476 papers and 220 posters presented at the HCII 2014 conferences were carefully reviewed and selected from 4766 submissions. These papers address the latest research and development efforts and highlight the human aspects of design and use of computing