Product Experience

Product Experience brings together research that investigates how people experience products: durable, non-durable, or virtual. In contrast to other books, the present book takes a very broad, possibly all-inclusive perspective, on how people experience products. It thereby bridges gaps between several areas within psychology (e.g. perception, cognition, emotion) and links these areas to more applied areas of science, such as product design, human-computer interaction and marketing. The field of product experience research will include some of the research from four areas: Arts, Ergonomics, Technology, and Marketing. Traditionally, each of these four fields seems to have a natural emphasis on the human (ergonomics and marketing), the product (technology) or the experience (arts). However, to fully understand human product experience, we need to use different approaches and we need to build bridges between these various fields of expertise. Most comprehensive collection of psychological research behind product design and usability Consistenly addresses the 3 components of human-product experience: the human, the product, and the experience International contributions from experts in the field

Produk Detail:

  • Author : Hendrik N. J. Schifferstein
  • Publisher : Elsevier
  • Pages : 688 pages
  • ISBN : 9780080556789
  • Rating : 5/5 from 1 reviews
CLICK HERE TO GET THIS BOOKProduct Experience

Product Experience

Product Experience
  • Author : Hendrik N. J. Schifferstein,Paul Hekkert
  • Publisher : Elsevier
  • Release : 28 April 2011
GET THIS BOOKProduct Experience

Product Experience brings together research that investigates how people experience products: durable, non-durable, or virtual. In contrast to other books, the present book takes a very broad, possibly all-inclusive perspective, on how people experience products. It thereby bridges gaps between several areas within psychology (e.g. perception, cognition, emotion) and links these areas to more applied areas of science, such as product design, human-computer interaction and marketing. The field of product experience research will include some of the research from

Product Experience

Product Experience
  • Author : Hendrik N. J. Schifferstein,Paul Hekkert
  • Publisher : Elsevier Science Limited
  • Release : 12 April 2021
GET THIS BOOKProduct Experience

The book brings together research that investigates how people experience products: durable, non-durable, or virtual. In contrast to other books, the present book takes a very broad, possibly all-inclusive perspective, on how people experience products. It thereby bridges gaps between several areas within psychology (e.g. perception, cognition, emotion) and links these areas to more applied areas of science, such as product design, human-computer interaction and marketing. The field of product experience research will include some of the research from

Integrating the Packaging and Product Experience in Food and Beverages

Integrating the Packaging and Product Experience in Food and Beverages
  • Author : Peter Burgess
  • Publisher : Woodhead Publishing
  • Release : 31 March 2016
GET THIS BOOKIntegrating the Packaging and Product Experience in Food and Beverages

Integrating the Packaging and Product Experience in Food and Beverages: A Road-Map to Consumer Satisfaction focuses on the interrelationship between packaging and the product experience. In both industry and academia there has been a growing interest in investigating approaches that capture consumer responses to products that go beyond traditional sensory and liking measures. These approaches include assessing consumers' emotional responses, obtaining temporal measures of liking, as well as numerous published articles considering the effect of situation and context in the

The Product-Led Organization

The Product-Led Organization
  • Author : Todd Olson
  • Publisher : John Wiley & Sons
  • Release : 23 September 2020
GET THIS BOOKThe Product-Led Organization

A playbook on product-led strategy for software product teams There's a common strategy used by the fastest growing and most successful businesses of our time. These companies are building their entire customer experience around their digital products, delivering software that is simple, intuitive and delightful, and that anticipates and exceeds the evolving needs of users. Product-led organizations make their products the vehicle for acquiring and retaining customers, driving growth, and influencing organizational priorities. They represent the future of business in

The Product-Led Organization

The Product-Led Organization
  • Author : Todd Olson
  • Publisher : John Wiley & Sons
  • Release : 23 September 2020
GET THIS BOOKThe Product-Led Organization

A playbook on product-led strategy for software product teams There's a common strategy used by the fastest growing and most successful businesses of our time. These companies are building their entire customer experience around their digital products, delivering software that is simple, intuitive and delightful, and that anticipates and exceeds the evolving needs of users. Product-led organizations make their products the vehicle for acquiring and retaining customers, driving growth, and influencing organizational priorities. They represent the future of business in

Mastering Product Experience in SaaS

Mastering Product Experience in SaaS
  • Author : Nick Bonfiglio,Mickey Alon,Myk Pono,Aptrinsic
  • Publisher : Unknown Publisher
  • Release : 15 November 2017
GET THIS BOOKMastering Product Experience in SaaS

Your success as a Software-as-a-Service (SaaS) company is completely dependent on acquiring and keeping users in your product. But if you¿re using traditional marketing tactics, you¿re likely struggling to scale your business quickly. That¿s because conventional marketing techniques focus on engaging prospects and users outside of the product.

Multisensory Packaging

Multisensory Packaging
  • Author : Carlos Velasco,Charles Spence
  • Publisher : Springer
  • Release : 28 November 2018
GET THIS BOOKMultisensory Packaging

This edited collection presents state-of-the-art reviews of the latest developments in multisensory packaging design. Bringing together leading researchers and practitioners working in the field, the contributions consider how our growing understanding of the human senses, as well as new technologies, will transform the way in which we design, interact with, and experience food and beverage, home and personal care, and fast-moving consumer products packaging. Spanning all of the senses from colour meaning, imagery and font, touch and sonic packaging, a

User Experience Is Brand Experience

User Experience Is Brand Experience
  • Author : Felix van de Sand,Anna-Katharina Frison,Pamela Zotz,Andreas Riener,Katharina Holl
  • Publisher : Springer Nature
  • Release : 12 November 2019
GET THIS BOOKUser Experience Is Brand Experience

This book offers a new method for aligning brand management and user experience goals. Brand management deals with conveying individual brand values at all marketing contact points, the goal being to reach the target group and boost customer retention. In this regard, it is important to consider the uniqueness of each brand and its identity so as to design pleasurable and high-quality user experiences. Combining insights from science and practice, the authors present a strategy for using interaction patterns, visual