Understanding Your Users

This new and completely updated edition is a comprehensive, easy-to-read, "how-to" guide on user research methods. You'll learn about many distinct user research methods and also pre- and post-method considerations such as recruiting, facilitating activities or moderating, negotiating with product developments teams/customers, and getting your results incorporated into the product. For each method, you'll understand how to prepare for and conduct the activity, as well as analyze and present the data - all in a practical and hands-on way. Each method presented provides different information about the users and their requirements (e.g., functional requirements, information architecture). The techniques can be used together to form a complete picture of the users' needs or they can be used separately throughout the product development lifecycle to address specific product questions. These techniques have helped product teams understand the value of user experience research by providing insight into how users behave and what they need to be successful. You will find brand new case studies from leaders in industry and academia that demonstrate each method in action. This book has something to offer whether you are new to user experience or a seasoned UX professional. After reading this book, you'll be able to choose the right user research method for your research question and conduct a user research study. Then, you will be able to apply your findings to your own products. Completely new and revised edition includes 30+% new content! Discover the foundation you need to prepare for any user research activity and ensure that the results are incorporated into your products Includes all new case studies for each method from leaders in industry and academia

Produk Detail:

  • Author : Kathy Baxter
  • Publisher : Morgan Kaufmann Publishers
  • Pages : 448 pages
  • ISBN : 9780128002322
  • Rating : 4/5 from 21 reviews
CLICK HERE TO GET THIS BOOKUnderstanding Your Users

Understanding Your Users

Understanding Your Users
  • Author : Kathy Baxter,Catherine Courage,Kelly Caine
  • Publisher : Morgan Kaufmann Publishers
  • Release : 28 April 2015
GET THIS BOOKUnderstanding Your Users

This new and completely updated edition is a comprehensive, easy-to-read, "how-to" guide on user research methods. You'll learn about many distinct user research methods and also pre- and post-method considerations such as recruiting, facilitating activities or moderating, negotiating with product developments teams/customers, and getting your results incorporated into the product. For each method, you'll understand how to prepare for and conduct the activity, as well as analyze and present the data - all in a practical and hands-on way.

Understanding Your Users

Understanding Your Users
  • Author : Kathy Baxter,Catherine Courage
  • Publisher : Elsevier
  • Release : 19 January 2005
GET THIS BOOKUnderstanding Your Users

Today many companies are employing a user-centered design (UCD) process, but for most companies, usability begins and ends with the usability test. Although usability testing is a critical part of an effective user-centered life cycle, it is only one component of the UCD process. This book is focused on the requirements gathering stage, which often receives less attention than usability testing, but is equally as important. Understanding user requirements is critical to the development of a successful product. Understanding Your

Understanding Your Users

Understanding Your Users
  • Author : Kathy Baxter,Catherine Courage,Kelly Caine
  • Publisher : Morgan Kaufmann
  • Release : 20 May 2015
GET THIS BOOKUnderstanding Your Users

This new and completely updated edition is a comprehensive, easy-to-read, "how-to" guide on user research methods. You'll learn about many distinct user research methods and also pre- and post-method considerations such as recruiting, facilitating activities or moderating, negotiating with product developments teams/customers, and getting your results incorporated into the product. For each method, you'll understand how to prepare for and conduct the activity, as well as analyze and present the data - all in a practical and hands-on way.

Practical Web Analytics for User Experience

Practical Web Analytics for User Experience
  • Author : Michael Beasley
  • Publisher : Newnes
  • Release : 21 June 2013
GET THIS BOOKPractical Web Analytics for User Experience

Practical Web Analytics for User Experience teaches you how to use web analytics to help answer the complicated questions facing UX professionals. Within this book, you'll find a quantitative approach for measuring a website's effectiveness and the methods for posing and answering specific questions about how users navigate a website. The book is organized according to the concerns UX practitioners face. Chapters are devoted to traffic, clickpath, and content use analysis, measuring the effectiveness of design changes, including A/B

Usability Testing Essentials: Ready, Set ...Test!

Usability Testing Essentials: Ready, Set ...Test!
  • Author : Carol M. Barnum
  • Publisher : Morgan Kaufmann
  • Release : 27 June 2020
GET THIS BOOKUsability Testing Essentials: Ready, Set ...Test!

Usability Testing Essentials presents a practical, step-by-step approach to learning the entire process of planning and conducting a usability test. It explains how to analyze and apply the results and what to do when confronted with budgetary and time restrictions. This is the ideal book for anyone involved in usability or user-centered design—from students to seasoned professionals. Filled with new examples and case studies, Usability Testing Essentials, 2nd Edition is completely updated to reflect the latest approaches, tools and

Build Better Products

Build Better Products
  • Author : Laura Klein
  • Publisher : Rosenfeld Media
  • Release : 01 November 2016
GET THIS BOOKBuild Better Products

It’s easier than ever to build a new product. But developing a great product that people actually want to buy and use is another story. Build Better Products is a hands-on, step-by-step guide that helps teams incorporate strategy, empathy, design, and analytics into their development process. You’ll learn to develop products and features that improve your business’s bottom line while dramatically improving customer experience.

Don't Make Me Think

Don't Make Me Think
  • Author : Steve Krug
  • Publisher : Pearson Education
  • Release : 05 August 2009
GET THIS BOOKDon't Make Me Think

Five years and more than 100,000 copies after it was first published, it's hard to imagine anyone working in Web design who hasn't read Steve Krug's "instant classic" on Web usability, but people are still discovering it every day. In this second edition, Steve adds three new chapters in the same style as the original: wry and entertaining, yet loaded with insights and practical advice for novice and veteran alike. Don't be surprised if it completely changes the way you think

Talking to Humans

Talking to Humans
  • Author : Giff Constable,Frank Rimalovski,Tom Fishburne
  • Publisher : Unknown Publisher
  • Release : 24 September 2014
GET THIS BOOKTalking to Humans

Talking to Humans is a practical guide to the qualitative side of customer development, an indispensable skill for vetting and improving any new startup or innovation. This book will teach you how to structure and run effective customer interviews, find candidates, and turn learnings into action.

User Story Mapping

User Story Mapping
  • Author : Jeff Patton,Peter Economy
  • Publisher : "O'Reilly Media, Inc."
  • Release : 05 September 2014
GET THIS BOOKUser Story Mapping

User story mapping is a valuable tool for software development, once you understand why and how to use it. This insightful book examines how this often misunderstood technique can help your team stay focused on users and their needs without getting lost in the enthusiasm for individual product features. Author Jeff Patton shows you how changeable story maps enable your team to hold better conversations about the project throughout the development process. Your team will learn to come away with

Sprint

Sprint
  • Author : Jake Knapp,John Zeratsky,Braden Kowitz
  • Publisher : Simon and Schuster
  • Release : 08 March 2016
GET THIS BOOKSprint

From three design partners at Google Ventures, a unique five-day process--called the sprint--for solving tough problems using design, prototyping, and testing ideas with customers.

User Stories Applied

User Stories Applied
  • Author : Mike Cohn
  • Publisher : Addison-Wesley Professional
  • Release : 01 March 2004
GET THIS BOOKUser Stories Applied

Thoroughly reviewed and eagerly anticipated by the agile community, User Stories Applied offers a requirements process that saves time, eliminates rework, and leads directly to better software. The best way to build software that meets users' needs is to begin with "user stories": simple, clear, brief descriptions of functionality that will be valuable to real users. In User Stories Applied, Mike Cohn provides you with a front-to-back blueprint for writing these user stories and weaving them into your development lifecycle.

We Are Not Users

We Are Not Users
  • Author : Eswaran Subrahmanian,Yoram Reich,Sruthi Krishnan
  • Publisher : MIT Press
  • Release : 24 March 2020
GET THIS BOOKWe Are Not Users

A call to reclaim and rethink the field of designing as a liberal art where diverse voices come together to shape the material world. We live in a material world of designed artifacts, both digital and analog. We think of ourselves as users; the platforms, devices, or objects provide a service that we can use. But is this really the case? We Are Not Users argues that people cannot be reduced to the entity called “user”; we are not homogenous

Researching UX: User Research

Researching UX: User Research
  • Author : James Lang,Emma Howell
  • Publisher : SitePoint
  • Release : 26 October 2017
GET THIS BOOKResearching UX: User Research

How well do you really know your users? With properly conducted user research, you can discover what really makes your audience tick. This practical guide will show you, step-by-step, how to gain proper insight about your users so that you can base design decisions on solid evidence. You'll not only learn the different methodologies that you can employ in user research, but also gain insight into important set-up activities, such as recruiting users and equipping your lab, and acquire analysis

Designing with Data

Designing with Data
  • Author : Rochelle King,Elizabeth F Churchill,Caitlin Tan
  • Publisher : "O'Reilly Media, Inc."
  • Release : 29 March 2017
GET THIS BOOKDesigning with Data

On the surface, design practices and data science may not seem like obvious partners. But these disciplines actually work toward the same goal, helping designers and product managers understand users so they can craft elegant digital experiences. While data can enhance design, design can bring deeper meaning to data. This practical guide shows you how to conduct data-driven A/B testing for making design decisions on everything from small tweaks to large-scale UX concepts. Complete with real-world examples, this book