Using Information to Develop a Culture of Customer Centricity

Using Information to Develop a Culture of Customer Centricity sets the stage for understanding the holistic marriage of information, socialization, and process change necessary for transitioning an organization to customer centricity. The book begins with an overview list of 8-10 precepts associated with a business-focused view of the knowledge necessary for developing customer-oriented business processes that lead to excellent customer experiences resulting in increased revenues. Each chapter delves into each precept in more detail.

Produk Detail:

  • Author : David Loshin
  • Publisher : Elsevier
  • Pages : 108 pages
  • ISBN : 0124115136
  • Rating : 4/5 from 21 reviews
CLICK HERE TO GET THIS BOOKUsing Information to Develop a Culture of Customer Centricity

Using Information to Develop a Culture of Customer Centricity

Using Information to Develop a Culture of Customer Centricity
  • Author : David Loshin,Abie Reifer
  • Publisher : Elsevier
  • Release : 22 November 2013
GET THIS BOOKUsing Information to Develop a Culture of Customer Centricity

Using Information to Develop a Culture of Customer Centricity sets the stage for understanding the holistic marriage of information, socialization, and process change necessary for transitioning an organization to customer centricity. The book begins with an overview list of 8-10 precepts associated with a business-focused view of the knowledge necessary for developing customer-oriented business processes that lead to excellent customer experiences resulting in increased revenues. Each chapter delves into each precept in more detail.

Customer Centricity

Customer Centricity
  • Author : Peter Fader
  • Publisher : University of Pennsylvania Press
  • Release : 26 May 2020
GET THIS BOOKCustomer Centricity

A powerful call to action, Customer Centricity upends some of our most fundamental beliefs about customer service, customer relationship management, and customer lifetime value.Despite what the old adage says, the customer is not always right. Even companies that can seemingly do no wrong—like the coffeehouse giant Starbucks—have only recently started to figure this out.Starbucks is one of many companies that has successfully executed a pivot that puts the company in a customer-centric mindset, an approach that

Transparency

Transparency
  • Author : Warren Bennis,Daniel Goleman,James O'Toole
  • Publisher : John Wiley & Sons
  • Release : 21 December 2010
GET THIS BOOKTransparency

In Transparency, the authors–a powerhouse trio in the field of leadership–look at what conspires against "a culture of candor" in organizations to create disastrous results, and suggest ways that leaders can achieve healthy and honest openness. They explore the lightning-rod concept of "transparency"–which has fast become the buzzword not only in business and corporate settings but in government and the social sector as well. Together Bennis, Goleman, and O'Toole explore why the containment of truth is the

Business models and key success drivers of agtech start-ups

Business models and key success drivers of agtech start-ups
  • Author : Lohento, Ken,Sotannde, Motunrayo
  • Publisher : CTA
  • Release : 04 December 2019
GET THIS BOOKBusiness models and key success drivers of agtech start-ups

This interpretative phenomenological research focuses on youth-led companies offering digital services to the agrofood sector in West Africa. Youth is considered as per the African Union definition: individuals aged between 15 and 35 years old. Our research questions were to understand the business models adopted by these start-ups; how their business models and business model innovation lead to business success; other key drivers that can support the achievement of success. With this study, we aim to contribute to the limited existing body

Customer analytics

Customer analytics
  • Author : Núria Braulio Gil,Josep Curto Díaz
  • Publisher : Editorial UOC
  • Release : 01 January 2015
GET THIS BOOKCustomer analytics

Las organizaciones han usado estrategias, como la inteligencia de negocio, para tomar mejores decisiones a partir de los datos. Actualmente, en la era de los datos, nuestros clientes son más inteligentes, están más informados y ya no son tan leales con nuestra marca. Esperan experiencias inolvidables y profundamente personalizadas en cada una de las interacciones con nuestra organización. Como resultado, las organizaciones están obligadas a transformar sus estrategias para conocer mejor las necesidades y preferencias

E-Business and Telecommunications

E-Business and Telecommunications
  • Author : Mohammad S. Obaidat
  • Publisher : Springer
  • Release : 26 October 2017
GET THIS BOOKE-Business and Telecommunications

This book constitutes the refereed proceedings of the 13th International Joint Conference on E-Business and Telecommunications, ICETE 2016, held in Lisbon, Portugal, in July 2016. ICETE is a joint international conference integrating four major areas of knowledge that are divided into six corresponding conferences: International Conference on Data Communication Networking, DCNET; International Conference on E-Business, ICE-B; International Conference on Optical Communication Systems, OPTICS; International Conference on Security and Cryptography, SECRYPT; International Conference on Signal Processing and Multimedia, SIGMAP; International Conference on Wireless

Keeping Patients Safe

Keeping Patients Safe
  • Author : Institute of Medicine,Board on Health Care Services,Committee on the Work Environment for Nurses and Patient Safety
  • Publisher : National Academies Press
  • Release : 27 March 2004
GET THIS BOOKKeeping Patients Safe

Building on the revolutionary Institute of Medicine reports To Err is Human and Crossing the Quality Chasm, Keeping Patients Safe lays out guidelines for improving patient safety by changing nurses’ working conditions and demands. Licensed nurses and unlicensed nursing assistants are critical participants in our national effort to protect patients from health care errors. The nature of the activities nurses typically perform â€" monitoring patients, educating home caretakers, performing treatments, and rescuing patients who are in crisis â€" provides an indispensable resource

The Customer of the Future

The Customer of the Future
  • Author : Blake Morgan
  • Publisher : HarperCollins Leadership
  • Release : 29 October 2019
GET THIS BOOKThe Customer of the Future

Tomorrow’s customers need to be targeted today! With emerging technology transforming customer expectations, it’s more important than ever to keep a laser focus on the experience companies provide their customers. In The Customer of the Future, customer experience futurist Blake Morgan outlines ten easy-to-follow customer experience guidelines that integrate emerging technologies with effective strategies to combat disconnected processes, silo mentalities, and a lack of buyer perspective. Tomorrow’s customers will insist on experiences that make their lives significantly

Designing the Customer-Centric Organization

Designing the Customer-Centric Organization
  • Author : Jay R. Galbraith
  • Publisher : John Wiley & Sons
  • Release : 06 January 2011
GET THIS BOOKDesigning the Customer-Centric Organization

Designing the Customer-Centric Organization offers todayâ??s business leaders a comprehensive customer-centric organizational model that clearly shows how to put in place an infrastructure that is organized around the demands of the customer. Written by Jay Galbraith (the foremost expert in the field of organizational design), this important book includes a tool that will help determine how customer-centric an organization is- light-level, medium-level, complete-level, or high-level- and it shows how to ascertain the appropriate level for a particular institution. Once

CustomerCentric Selling, Second Edition

CustomerCentric Selling, Second Edition
  • Author : Michael T. Bosworth,John R. Holland,Frank Visgatis
  • Publisher : McGraw Hill Professional
  • Release : 08 January 2010
GET THIS BOOKCustomerCentric Selling, Second Edition

The Web has changed the game for your customers— and, therefore, for you. Now, CustomerCentric Selling, already recognized as one of the premier methodologies for managing the buyer-seller relationship, helps you level the playing field so you can reach clients when they are ready to buy and create a superior customer experience. Your business and its people need to be “CustomerCentric”—willing and able to identify and serve customers’ needs in a world where competition waits just a mouse-click away.

The Customer Centricity Playbook

The Customer Centricity Playbook
  • Author : Peter Fader,Sarah E. Toms
  • Publisher : University of Pennsylvania Press
  • Release : 30 October 2018
GET THIS BOOKThe Customer Centricity Playbook

2019 AXIOM BUSINESS BOOK AWARD WINNER Featured in Forbes, NPR's Marketplace, and a Google Talk, The Customer Centricity Playbook offers "actionable insights to drive immediate value," according to Neil Hoyne, Head of Customer Analytics and Chief Analytics Evangelist, Google. How did global gaming company Electronic Arts go from being named "Worst Company in America" to clearing a billion dollars in profit? They discovered a simple truth—and acted on it: Not all customers are the same, regardless of how they appear

The Customer Culture Imperative: A Leader's Guide to Driving Superior Performance

The Customer Culture Imperative: A Leader's Guide to Driving Superior Performance
  • Author : Linden Brown,Christopher Brown
  • Publisher : McGraw Hill Professional
  • Release : 06 December 2013
GET THIS BOOKThe Customer Culture Imperative: A Leader's Guide to Driving Superior Performance

What do Toyota, Apple, and Zappos have in common? CUSTOMER-CENTRIC CULTURE And now, with this research-based method, you can replicate their success with your business Based on more than 60 studies and the authors’ three-year proprietary research project with more than 100 companies, The Customer Culture Imperative demonstrates that organizations exhibiting a strong "customer-centric culture" do, in fact, produce superior business performance. It provides diagnostic tools and a roadmap for effective implementation, designed to make cultural change concrete and actionable in any

The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World

The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World
  • Author : Colin L. Campbell
  • Publisher : Springer
  • Release : 11 January 2017
GET THIS BOOKThe Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World

This volume includes the full proceedings from the 2011 World Marketing Congress held in Reims, France with the theme The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World. The focus of the conference and the enclosed papers is on marketing thought and practices throughout the world. This volume resents papers on various topics including marketing management, marketing strategy, and consumer behavior. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations

Handbook on Customer Centricity

Handbook on Customer Centricity
  • Author : Robert W. Palmatier,Christine Moorman,Ju-Yeon Lee
  • Publisher : Edward Elgar Publishing
  • Release : 30 July 2021
GET THIS BOOKHandbook on Customer Centricity

Drawing on the expertise of leading marketing scholars, this book provides managers and researchers with insights into the fundamentals of customer centricity and how firms can develop it. Customer centricity is not just about segmentation or short-term marketing tactics. Rather, it represents an organization-wide philosophy that focuses on the systematic and continuous alignment of the firm’s internal architecture, strategy, capabilities, and offerings with external customers.

What Great Brands Do

What Great Brands Do
  • Author : Denise Lee Yohn
  • Publisher : John Wiley & Sons
  • Release : 20 November 2013
GET THIS BOOKWhat Great Brands Do

Discover proven strategies for building powerful, world-classbrands It's tempting to believe that brands like Apple, Nike, andZappos achieved their iconic statuses because of serendipity, anunattainable magic formula, or even the genius of a singlevisionary leader. However, these companies all adopted specificapproaches and principles that transformed their ordinary brandsinto industry leaders. In other words, great brands can bebuilt—and Denise Lee Yohn knows exactly how to do it.Delivering a fresh perspective, Yohn's What Great Brands Doteaches an innovative brand-as-business strategy