Writing for the Mass Media

A clear and effective introduction to media writing Writing for the Mass Media offers clear writing, simple organization, abundant exercises, and precise examples that give students information about media writing and opportunities to develop their skills as professional writers. With a focus on a converged style of media writing, and converting that style into real work, this ninth edition maintains its classic and effective text/workbook format while staying ahead of the curve and preparing students for their future careers. MyCommunicationLab is an integral part of the Stovall program. MediaShare allows students to post speeches and share them with classmates and instructors. Interactive videos provide students with the opportunity to watch and evaluate sample speeches. Online self-assessments and pre- and post-tests help students assess their comfort level with public speaking and their knowledge of the material.

Produk Detail:

  • Author : James G. Stovall
  • Publisher : Pearson College Division
  • Pages : 336 pages
  • ISBN : 9780133863277
  • Rating : 4/5 from 21 reviews
CLICK HERE TO GET THIS BOOKWriting for the Mass Media

Writing for the Mass Media

Writing for the Mass Media
  • Author : James G. Stovall
  • Publisher : Pearson College Division
  • Release : 23 July 2014
GET THIS BOOKWriting for the Mass Media

A clear and effective introduction to media writing Writing for the Mass Media offers clear writing, simple organization, abundant exercises, and precise examples that give students information about media writing and opportunities to develop their skills as professional writers. With a focus on a converged style of media writing, and converting that style into real work, this ninth edition maintains its classic and effective text/workbook format while staying ahead of the curve and preparing students for their future careers.

Writing for the Mass Media

Writing for the Mass Media
  • Author : James G. Stovall
  • Publisher : Pearson College Division
  • Release : 02 March 2021
GET THIS BOOKWriting for the Mass Media

Now in its Seventh Edition, Writing for the Mass Media remains one of the clearest and most effective introductions to media writing on the market. Offering clear writing, simple organization, abundant exercises, and precise examples, this book provides readers information about media writing and opportunities to develop their skills as professional writers. Using a text-workbook format, it introduces and explains the major forms of media writing–inverted pyramid and other story structures for print, emerging forms for the Web, dramatic

Writing for the Mass Media

Writing for the Mass Media
  • Author : James Glen Stovall
  • Publisher : Allyn & Bacon
  • Release : 02 March 2021
GET THIS BOOKWriting for the Mass Media

Through five editions, Writing for the Mass Media remains one of the most clear and efficient introductions to media writing. This successful book offers a simple organization, clear writing, abundant exercises, and precise examples that give readers the information and opportunity to develop their skills as professional writers. Using a workbook-style format, it introduces and explains the major forms of media writing ( inverted pyramid for print and Web, dramatic writing for broadcast, copy platforms for advertising, and the various writing

Writing for the Mass Media

Writing for the Mass Media
  • Author : James Glen Stovall
  • Publisher : Pearson College Division
  • Release : 02 March 2021
GET THIS BOOKWriting for the Mass Media

ALERT: Before you purchase, check with your instructor or review your course syllabus to ensure that you select the correct ISBN. Several versions of Pearson's MyLab & Mastering products exist for each title, including customized versions for individual schools, and registrations are not transferable. In addition, you may need a CourseID, provided by your instructor, to register for and use Pearson's MyLab & Mastering products. Packages Access codes for Pearson's MyLab & Mastering products may not be included when purchasing or renting from

Mass Media Writing

Mass Media Writing
  • Author : Elise K. Parsigian
  • Publisher : Routledge
  • Release : 05 November 2013
GET THIS BOOKMass Media Writing

This innovative book is the first to identify and describe the systematic process that drives the day-to-day work of writers in the real world of print and broadcast journalism, public relations and advertising. The key to creative problem solution for both simple and complex assignments in media work is engagingly detailed in this thought-provoking guide. Users of this book will learn how to fulfill assignments and write copy that meets an editor's or client's expectations, speaks to the intended audience,

Getting the Message Across

Getting the Message Across
  • Author : Maria Braden,Richard L. Roth
  • Publisher : Houghton Mifflin College Division
  • Release : 01 October 1996
GET THIS BOOKGetting the Message Across

This introduction to the concepts and techniques of writing for the mass media offers detailed instruction on information gathering, organization, and writing for print and broadcast journalism, public relations, and advertising. Braden and Roth use examples from their extensive professional experience in the mass media to explain similarities and differences among the media and provide thorough writing instruction. Getting the Message Across combines an enlightening instructional text with a hands-on practice book and AP and broadcast style guides.

Writing Right for Today's Mass Media

Writing Right for Today's Mass Media
  • Author : Paul Adams
  • Publisher : Wadsworth Publishing Company
  • Release : 01 January 1998
GET THIS BOOKWriting Right for Today's Mass Media

This unique writing text and workbook format furniahes everything a student needs while learning to write for the mass media. Built around the concept that mass media writing can be enjoyable and rewarding, part one covers writing news stories for both print and broadcast, as well as persuasive writing, advertising, and public realtions. More than one hundred individual assignments are provided in these areas. Part two gives students practice and confidence in their writing and language skills. Numerous pages of

Mass Communication

Mass Communication
  • Author : Ralph E. Hanson
  • Publisher : SAGE Publications
  • Release : 20 October 2016
GET THIS BOOKMass Communication

Transform your students into smart, savvy consumers of the media. Mass Communication: Living in a Media World (Ralph E. Hanson) provides students with comprehensive yet concise coverage of all aspects of mass media, along with insightful analysis, robust pedagogy, and fun, conversational writing. In every chapter of this bestselling text, students will explore the latest developments and current events that are rapidly changing the media landscape. This newly revised Sixth Edition is packed with contemporary examples, engaging infographics, and compelling

An Introduction to Writing for Electronic Media

An Introduction to Writing for Electronic Media
  • Author : Robert B. Musburger, PhD
  • Publisher : Taylor & Francis
  • Release : 10 September 2012
GET THIS BOOKAn Introduction to Writing for Electronic Media

"Wonderfully practical....just what every media writer needs." Christopher H. Sterling George Washington University * Learn what it takes to write for commercials, news, documentaries, corporate, educational, animation, games, the internet, and dramatic film & video productions * Outlines the key skills needed for a successful media writing career The demand for quality and knowledgeable multi-platform writing is always in high demand. An Introduction to Writing for Electronic Media presents a survey of the many types of electronic media you can write for,

Affect, Emotion, and Rhetorical Persuasion in Mass Communication

Affect, Emotion, and Rhetorical Persuasion in Mass Communication
  • Author : Lei Zhang,Carlton Clark
  • Publisher : Routledge
  • Release : 09 October 2018
GET THIS BOOKAffect, Emotion, and Rhetorical Persuasion in Mass Communication

This volume examines the interplay between affect theory and rhetorical persuasion in mass communication. The essays collected here draw connections between affect theory, rhetorical studies, mass communication theory, cultural studies, political science, sociology, and a host of other disciplines. Contributions from a wide range of scholars feature theoretical overviews and critical perspectives on the movement commonly referred to as "the affective turn" as well as case studies. Critical investigations of the rhetorical strategies behind the 2016 United States presidential election, public

Media of Mass Communication

Media of Mass Communication
  • Author : John Vivian
  • Publisher : Unknown Publisher
  • Release : 29 July 2013
GET THIS BOOKMedia of Mass Communication

People make media, media takes up two-thirds of our waking hours, media impacts our lives; it is critical to understand how the media work and why, to grasp the global nature of communication, and to assess media messages to attain media literacy.The Media of Mass Communication, 11eteaches students to understand how the media work and why. The material engages students as both consumers and creators of mass media. Students explore the latest media economic, technological, cultural and political shifts

Anatomy of Mass Media (Second Revised Third Edition)

Anatomy of Mass Media (Second Revised Third Edition)
  • Author : Dianah Wynter
  • Publisher : Cognella Academic Publishing
  • Release : 18 October 2013
GET THIS BOOKAnatomy of Mass Media (Second Revised Third Edition)

The anthology "Anatomy of Mass Media" offers selections from the most popular textbooks in the field today, written by some of the most respected writers in media studies. It addresses all forms of mass media including traditional print, electronic media such as television, film, and radio, and new forms of digital media. The text centralizes the knowledge bases and theories behind each of these forms. The goal of "Anatomy of Mass Media" is to create media-literate individuals who have the